90 days. Four phases. Two scores.
The GEO Sprint is the first 90 days of every managed engagement, Standard or Enterprise. It runs across four structured phases, built from your GEO Audit roadmap, and closes with a second P0 Score measured against your baseline across ChatGPT, Perplexity, Gemini, Google AI Overview, and Google AI Mode.
The Audit comes first on every engagement. Start within seven days of your live findings presentation and the full $1,500 credits at retail toward your implementation scope.
Additional products: $1,000 per product. Additional queries: $1,000 per 5 queries. Technical implementation quoted separately after audit findings.
Every Sprint opens from your GEO Audit baseline and roadmap. You commit to a quarter with full findings in hand, not a pitch. The Audit itself carries a 100% satisfaction guarantee.
Ninety days. One phase at a time.
Your GEO Audit runs before Day 1 and sets the baseline and roadmap. Foundation runs in month one. Content and Authority run in parallel from month two, and Day 90 closes with a second P0 Score. Select any phase below to see what happens in that window.
Phase 01. Foundation · Days 1–30
Foundation installs the Discoverable pillar. The technical access layer plus the foundational content coverage that lets AI find, parse, and recognize your brand. Audit findings drive the work: schema, AI crawler accessibility, JS rendering, robots.txt configuration, entity definition, and the core content that places your brand in its category.
Note: Technical implementation is scoped and quoted separately based on audit findings. The Sprint includes the strategy, direction, and oversight. Development work on your platform is billed separately at the implementation rate provided after the Audit, and your Audit fee credits at retail toward it.
Schema and Structured Data
Organization, Product, FAQ, and Article schema specified or installed across relevant page types based on audit findings.
AI Crawler Access
GPTBot, PerplexityBot, ClaudeBot, and Google-Extended access verified and resolved. Access barriers cleared.
Entity Definition
Brand name, product names, category descriptors, and use-case language normalized across all pages so AI returns one consistent entity, not three.
Foundational Content Coverage
Core pillar pages and category content built or updated so the brand has the substantive content AI needs to recommend it.
Phase 02. Content · Days 31–90
Content installs the Quotable pillar. Citation-worthy original content on the brand's own domain. Original research, structured answers, comparison content, and proprietary data published on URLs you own. Runs continuously from Day 31 through engagement close.
The work is not writing more blog posts. It is producing the specific kinds of content AI quotes, on the pages AI is most likely to surface for the prompts your buyers actually ask. Every piece is structured for AI extraction first.
Original Research
Surveys, internal data analyses, and category benchmarks. The most-cited content type in AI responses because it cannot be sourced anywhere else.
Structured Answers
Question-and-answer content matching the exact phrasing buyers use when asking AI systems about your category. Direct, citable, scoped to single queries.
Comparison Content
Brand vs. competitor pieces and category comparisons. The format AI reaches for when buyers ask "what are the alternatives to X."
Expert Depth
Long-form pieces from named practitioners that AI can attribute. Bylined content with credentials AI can verify.
Phase 03. Authority · Days 31–90
Authority installs the Credible pillar. Third-party placement across the channels AI weighs most when forming recommendations. Runs continuously from Day 31 in parallel with Content.
Authority compounds slowest of the three, because every placement requires a third party. The work targets the placements that move AI Authority specifically, not the placements that produce a vanity link footprint.
Citation Network
The named function inside Authority. Operational layer that produces and places third-party content across the channels AI weighs most for the brand's category.
Channel Placement
Earned coverage in news and licensed media, Wikipedia where notability allows, expert publications, podcasts, and category-specific surfaces.
Comparison and Review Surfaces
G2, Capterra, Trustpilot, and editorial comparison content where AI looks when buyers ask for alternatives. Listed alongside competitors. Listed favorably.
Community Signal
Reddit, Quora, and community-channel work in the surfaces where AI weighs unprompted recommendations for your category.
Phase 04. Second Score · Day 90
The engagement's first quarter closes with a full re-score. Brand appearance is tested across all five AI systems for every tracked query, the second P0 Score is produced, and the delta against your Audit baseline is documented by dimension.
The delta is the record of what 90 days moved. Deliverable: closing P0 Score, before-and-after response testing, citation and placement log, and a close walkthrough call.
Full Re-Score
The complete six-dimension P0 Score run a second time, under the same methodology as your Audit baseline.
Response Testing
Brand appearance tested across ChatGPT, Perplexity, Gemini, Google AI Overview, and Google AI Mode for every tracked query, compared against baseline.
Citation Log
Every citation and placement gained during the engagement, documented with the surface, the date, and the query category it serves.
Close Walkthrough
The delta reviewed dimension by dimension on a live call, with the read on what continued work is worth from here.
Everything in the Sprint. Nothing hidden.
The Sprint is a fixed-scope engagement. What's in it is in it. What's not in it is quoted separately and clearly stated before you commit.
Technical Implementation
Development work on your platform is scoped and quoted separately after Audit findings are delivered. The scope and cost depend entirely on your site's current state and platform. It can't be priced accurately before the Audit.
The score at close is the deliverable.
Every Sprint closes with a second P0 Score measured against your Audit baseline. The delta is documented by dimension, so you know precisely what moved and what still needs work.
This is not a report of activity. It is a scored, auditable record of change. The document you can show internally, to clients, or to investors as evidence that the engagement produced a measurable outcome.
Transparent scope. No surprises.
The Sprint runs at $3,500 per month with the quarter paid upfront, or $4,000 per month invoiced monthly, for up to three products and fifteen queries. Your GEO Audit fee credits at retail toward implementation when you start within seven days of your findings presentation. Scope beyond the base is priced per the rates below.
Technical implementation is scoped and quoted separately after Audit findings are delivered. The scope depends entirely on what the Audit reveals. That's why it can't be priced upfront.
About the GEO Sprint.
No. Technical implementation, meaning development work on your site, is scoped and quoted separately after the GEO Audit findings are delivered. The Sprint includes the strategy, direction, content production, and Citation Network placement. What gets built on your platform is a separate line item because scope varies significantly by site and can't be accurately priced before the Audit.
Your full $1,500 Audit fee credits at retail toward the implementation scope on any Standard or Enterprise engagement started within seven days of your live findings presentation. There's no rollover past the window, and the credit doesn't apply to the Monitoring + Strategy tier, because there's no implementation on our side for it to reduce. Implementation beyond what the credit covers is quoted from your findings before anything starts.
Scope beyond the base is extended at $1,000 per additional product or per additional five queries. If you're unsure how many products or queries your engagement should cover, the kickoff after your Audit presentation is the right time to finalize that scope. We won't lock you into a number before you have the data to make the right call.
The second score includes your Audit baseline P0 Score, the closing P0 Score, the delta by dimension, all citations and placements gained during the engagement, and a comparison of brand appearance in AI responses before and after. It is a scored, auditable record of what changed. Not a summary of what was done.
The Sprint is the first quarter of the engagement, not the end of it. From Day 91 the work continues at the tier you're in: Standard covers the ongoing on-page work, Enterprise adds the full off-page authority program. If your team executes in-house instead, Monitoring + Strategy at $1,000 per month keeps the measurement and direction without the delivery.
No. The Sprint exists so you're committing to a quarter, not a year. At Day 90 you have a second score measured against your baseline and a clear read on what continued work is worth. That's the decision point, and you make it with data.
Yes. The Foundation strategy, schema recommendations, and entity corrections are delivered as a clear roadmap your developers can execute directly. If you have an in-house team or an agency you already work with, they can handle implementation from our findings. If you want us to manage it, we scope and quote that separately after the Audit is complete. Either way the implementation roadmap is written to be actionable by any competent developer.
Start with the Audit. Commit to the Sprint.
The GEO Audit comes first on every engagement. See your findings, baseline score, and stage classification, then commit to the quarter. Your Audit fee credits at retail toward implementation when you start within seven days of your findings presentation.